Eliminate data silos. Modernize the OEM-dealer relationship. Replace legacy systems with an API-first platform built for the future. Start your 15-day free trial today — no credit card required.
No credit card required • Full access to all features
Boat manufacturers are drowning in outdated software that creates bottlenecks, errors, and frustrated dealers. It's time to modernize.
Factory systems don't talk to dealer systems. Quality data lives in spreadsheets. Warranty claims get lost in email chains. Every department operates in isolation.
Model year configurations take weeks to set up. Quality checkpoints rely on paper forms. Warranty processing is a manual nightmare that frustrates dealers and customers.
HIN tracking across multiple systems. Configuration changes that don't sync. Dealers working with outdated information. Who has the real data?
Dealers can't get the information they need. Warranty submissions are confusing. No visibility into build status. The OEM-dealer relationship suffers.
Blu Portal integrates every aspect of boat manufacturing into a unified, modern platform that connects factory to dealer seamlessly.
Advanced tools for managing complex boat builds. Configure models, options, and pricing with drag-and-drop simplicity. Update dealers instantly.
Rigorous quality tracking from the mold to the marina. Digital checkpoints, task assignments, and comprehensive audit trails for every hull.
Seamless claim management that doesn't frustrate dealers. Automated workflows, instant approvals, and complete transparency from submission to resolution.
Eliminate data silos with a modern REST API. Connect your ERP, accounting, and dealer systems. Build custom integrations in hours, not months.
Factory and dealers always have the same information. Configuration changes, build updates, and inventory levels sync instantly across all systems.
Give dealers the tools they deserve. Beautiful, modern interface for ordering, tracking builds, managing inventory, and submitting warranty claims.
See how Blu Portal stacks up against outdated, DealersCircle-style systems
| Feature |  Blu Portal | Legacy Systems |
|---|---|---|
| API-First Architecture | | |
| Real-Time Data Sync | | Manual exports only |
| Modern UI/UX | | 2000s-era interface |
| Mobile Responsive | | |
| Automated Workflows | | Mostly manual |
| Cloud-Native | | On-premise servers |
| Instant Updates | Zero downtime | Hours of maintenance |
| Customer Support | 24/7 dedicated team | Limited hours |
15-day free trial • No credit card required
Join the boat manufacturers modernizing their operations with Blu Portal
"Blu Portal transformed our entire operation. We went from tracking quality issues in spreadsheets to having real-time visibility across every hull in production. Our dealers are happier, our warranty costs are down, and we're building boats faster than ever."
Start your 15-day free trial today. No credit card required. Full access to all features.
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